hello

we're innocent

Since we started doing business back in 1999, we've been committed to doing it in the right way – standing up for what matters and leaving things better than we find them. We've been a proud  B Corp since 2018, meaning we're officially using business as a force for good. And we put people and the planet at the heart of everything we do, like giving 10% of our profits to good causes and building our all-electric drinks factory, the Blender.




green smoothies

greens smoothies

things we make

If you can drink it and it's got fruit and veg in it, we probably make it.

drinks we make on grass verge

fruit and veg forever

People say we're weirdly obsessed with fruit and veg. We prefer to think of it as a healthy obsession.

fruit and veg forever with lots of fruit and veg

big knit

Knit a little hat and we'll 
pop it on a bottle to help 
older people live well.

knitting a strawberry hat on a innocent smoothie bottle for the big knit

we're a proud B Corp

Being a B Corp means we're 
part of a growing group of companies who believe in doing business the right way.

B Corp logo with fruit around it

our little bottles

All our bottles can be recycled, 
and we work hard to make sure 
it’s easy for everyone. We'll raise 
a smoothie to that.

recycle logo and innocent bottle

fruit and veg for the future

We can't see into the future, but we're doing everything we can to make sure there's fruit and veg in it.

farmer carrying coconuts

say hello to our all-electric factory

We’ve built ourselves a factory over in Rotterdam that’s all-electric and powered by renewable energy. It’s got solar panels and everything.

image of our all-electric renewable energy factory in rotterdam called the blender


give us a follow

We write a lot of nonsense on social media. Some of it's even about our drinks. Give us a follow and there’s a 32% chance you won’t regret it.




something to say?

We love to hear from people who like our drinks, or don’t like our drinks, or have never even tried our drinks but find themselves strangely drawn to our website. If you’ve got stuff to say about juices and smoothies (or user interfaces), let’s chat.

mircophone surrounded by fruit